It’s debate season here in the United States, the time of year when we communications pros nerd out as politicians deliver their messaging. Can we “see” them making their points? Or are they crafting a story, drawing us into their narrative?
Whether it’s a candidate on the debate stage or a client at a speaking engagement, these unnatural environments can be unnerving. It’s our job to work with our clients on the message and its delivery to ensure it’s delivered as naturally and effectively as possible.
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