28.2K
Downloads
295
Episodes
That Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com
Episodes
Monday May 04, 2020
Monday May 04, 2020
With so many options for your business to have a presence online – Facebook, LinkedIn, Medium, Twitter, Alignable, and more – do you really need a website?
We say, “Yes!” A website is the online presence that you own – you pay for the domain name registration and hosting; you have full control over the content.
Social media is space you “rent” in that you rely on that platform to stay in business and allow you to present your information in the way that suits you.
You need both a website as your home base and you also need to use social media in a way that integrates with your content. You want to drive traffic from your social media channels to your website, where, ideally, you’re giving your web visitors something to do like signing up for your e-news or going on your desired buyer’s journey.
What is your favorite website platform? Share with us at soloprpro.com