In this episode of That Solo Life we discuss one of the aspects of work-life we might think we leave behind when going solo: office politics. People are complex and all business is based on relationship so However, as savvy PR pros, we have the advantage of our communications tactics to put into use in these situations.
Ideally, we try to steer clear of whatever might be causing static within your client organization. When that’s not possible, pull out the good old artful redirect when in conversation.
Overall, the goal in any client relationship is moving the work forward in a way that is beneficial to them, and to you.