That Solo Life: The Solo PR Pro Podcast

Fall in Love with Your Possibilities as a Solo PR Pro - Episode 136

Love is in the air but for Solo PR Pros, loving your business and work is a 12-month pursuit. Like any relationship, Solo PR Pros must nurture their business relationship and learn how to keep things fresh and exciting.

Here is that quote on boundaries that Michelle shared. Keep it near as you balance life and work.

“Boundaries aren't just about telling other people what to do but are also about holding yourself accountable for creating your life.” Nedra Glover Tawwab

How do you keep the love alive in your work? Tell us at www.soloprpro.com.

The ABCs of DEI for PR Pros - Episode 135

Public Relations pros have a crucial role in helping organizations communicate about diversity, equity, and inclusion. In this episode, we examine challenges and solutions to improve your communication efforts around DEI.

As promised, here are links to broaden your efforts in DEI:

Voices4Everyone

Institute for Public Relations article: The Way PR Leaders Communicate about Diversity, Equity, and Inclusion Matters

Are you leading DEI efforts with your clients or organization? Share with us at www.soloprpro.com.

How Solo PR Pros Can Keep Writing Skills Sharp - Episode 134

Writing is a big part of public relations and doing it well can set you apart. Today we discuss how to flex that muscle and keep your writing skills sharp.

How do you make sure your writing stays on point? Tell us at www.soloprpro.com.

Don’t Let Time Manage You - Episode 133

Make this the year that you take control of your time and stop being controlled by an overflowing calendar, and a far too long to-do list. Join us as we discuss how to reclaim your life by managing your time. We chat about tips and strategies that will help you to boss up and OWN your time.

What is your favorite way to manage your time? Share with us at www.soloprpro.com.

Get It in Writing - Episode 132

We are kicking off 2022 by going back to basics. In today's episode Karen and Michelle chat about contracts. What kind of agreement do you need? Are there any red flags? What should you – what can you - negotiate?

How do you handle your contracts? Tell us at www.soloprpro.com.

Playing by the Rules - Episode 131

Following the rules is great, but sometimes we treat someone else's opinions as a rule. Questioning long accepted practices is not only acceptable but healthy. Join Michelle and Karen as they discuss how to up your game by breaking a few "rules."

What’s the rule you’d most like to break? Share with us at www.soloprpro.com.

Giving Back without Losing Yourself - Episode 130

PR pros have a passion for communication, and we have big hearts. That’s why we need to be mindful of our time and energy when deciding to take on a pro bono project, not to mention the temptation of clients who promise they’ll have the budget for us one day but could we just this once… Karen and Michelle talk all about it in today’s episode.

How do you decide when to take on a pro bono project? Tell us at www.soloprpro.com.

Fa La La and Favorite Things - Episode 129

It’s the most wonderful time of the year, the time when the influx of emails slows and the business world slows down just a little bit. Karen and Michelle are taking this opportunity to talk about their favorite holiday things (sorry, no one is getting a car – we’re not Oprah). 

What are your favorites of the holiday season? Share with us at www.soloprpro.com

Setting Expectations - Episode 128

Gaining media placements is never a sure thing, especially in the current landscape. In today’s episode, Karen and Michelle talk about the best ways to set client expectations and why it’s important to keep our clients updated along the way.

How do you set client expectations? Share with us at www.soloprpro.com.

Gearing Up for 2022: A Look at Consumer Trends - Episode 127

As 2021 comes to a close, Karen and Michelle chat about the consumer trends PR pros should be watching as they plan messaging and campaigns in 2022.

Take a deeper dive into GWI’s Annual Consumer Trends report.

What key trends will you focus on in 2022? Tell us at www.soloprpro.com.