That Solo Life: The Solo PR Pro Podcast

PR on the Big - and Little - Screen - Episode 155

In today’s episode Karen and Michelle take a look at how PR pros are portrayed on TV and in the movies - the good, the cringeworthy, and the downright funny.

What are your favorites? Tell us at www.soloprpro.com.

 

Authenticity, Transparency, and Ethics - Episode 154

Authenticity and transparency. These traits and practices are at the heart of effective communication and, well, just being a person of integrity. They are also qualities that lead to ethical decision-making. Today Karen and Michelle talk about recent events within the PR industry and beyond - where ethics, authenticity, and transparency were anywhere but top of mind. 

We want to know what you think. Tell us at www.soloprpro.com.

 

Daily Beast article referenced in the show.

The Business of You with Connie Steele - Episode 153

On this episode, Connie Steele, author of "Building the Business of You" joins Karen and Michelle to discuss the groundbreaking ideas in her book. Connie will share a modern perspective on how we think about and manage our careers and how to align passion and growth with your own career mashup.

We want to know what you think. Tell us at www.soloprpro.com.

How to Communicate in a Crisis - Episode 152

It’s one thing to have a carefully crafted crisis communications plan. It’s another hurdle to get it right in the moment, especially when you factor in the immediacy of social media. In this episode, Karen and Michelle discuss creating a solid crisis communications plan and how to be as prepared as possible should you ever need to put it into practice.

What tips do you have for communicating in a crisis? Share with us at www.soloprpro.com.

 

Episode resources:

Fran Stephenson: Step In Communication

Doug Levy: Doug Levy Communications

Author, The Communications Golden Hour: The Essential Guide to Communication When Every Minute Counts

How to Have a Hot PR Pro Summer This Year - Episode 151

It's almost here! The hazy, un-lazy days of summer for PR Pros. While client work often slows the pace for many PR pros, we spend the time working on the business, preparing for the remainder of the year, learning new things, and squeezing in a little fun in the sun.

How do you switch gears in your business over the summer? Share with us at www.soloprpro.com.

 

The Untold Story of Navigating Clients Through Thorny Topics - Episode 150

Change is a constant but it feels like it’s happening faster than ever these days. In many cases it’s accompanied by emotion and intensity. What changes do our clients need to make in the way they communicate? In the stands they take? In today’s episode Karen and Michelle talk about how to help clients navigate thorny topics and times of rapid change.

What has been your experience? Tell us at www.soloprpro.com.

Secrets, Lies, and Client Confidentiality - Episode 149

While not as dramatic as the fictionalized TV show, Scandal, public relations pros know where the proverbial bodies are buried. We ask clients to tell all so that we can do our jobs but we protect our client's confidences long after engagements have ended. But, is there ever a time to tell it all? On today's episode we take a page out of reality and take a look at the secrets you keep and the ones you don't.

What is your experience? Share with us at www.soloprpro.com.

Measure Twice, Cut Once - Episode 148

Get your rulers and tape measures! In today's episode, we tackle why public relations pros need to get smarter about measurement along with practical tips and tricks to do just that.

How do you measure your PR efforts? Share with us at www.soloprpro.com.

 

Managing Difficult Client Conversations - Episode 147

The dreaded awkward conversation. We’re not talking about making small talk at a networking event. In this episode of That Solo Life, Karen and Michelle discuss how to handle difficult client conversations. Whether you’re dealing with a difficult personality, a delicate topic - or both - we have tips on how to handle these situations with ease.

How do you handle challenging business conversations? Share with us at www.soloprpro.com.

Nomad, No Problem with Jennifer Donovan of Nova Communications - Episode 146

Working as a Solo PR Pro gives freedom in so many ways. Not only does it allow us to choose how much we work and who we work with, but we can also choose where to work. For some of us, it’s the occasional co-working space or coffee shop to break things up. For others, like our friend and fellow Solo Jennifer Donovan of Nova Communications, it means becoming a legit digital nomad. Join us as Jennifer shares her tips and recommendations for making the digital nomad life work for you.

Have you ever thought of moving abroad? Or are you already doing it? Share your experience with us at www.soloprpro.com.