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Episodes
That Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com
Episodes
Monday Oct 10, 2022
PR Pros Say ”No Thanks” to These 7 Things - Episode 169
Monday Oct 10, 2022
Monday Oct 10, 2022
Professional pet peeves. We all have them. Listen to today’s episode to see if Karen and Michelle mention one of yours.
Monday Oct 03, 2022
Pumpkins, Plans and Putting the Year to Bed - Episode 168
Monday Oct 03, 2022
Monday Oct 03, 2022
It’s the fourth quarter – time for pumpkins, making plans for 2023, and thinking about putting the year to bed. Join Karen and Michelle for a conversation about motivating ourselves to end the year strong.
Monday Sep 26, 2022
Working with Multiple Generations - Episode 167
Monday Sep 26, 2022
Monday Sep 26, 2022
From colleagues to vendors to client contacts, today’s work environment has representatives from nearly all generations. Boomers, Generation Jones, Generation X, Millennials, Gen Zs - we all bring our talents and different experiences, work styles, and expectations. In this episode we talk about honoring our differences, learning from each other, and working together toward success.
Monday Sep 19, 2022
Quiet Quitting -Episode 166
Monday Sep 19, 2022
Monday Sep 19, 2022
Quiet quitting. It’s the phrase of the moment. In today’s episode we talk about what it means for solos as business owners and what it means for our clients.
Are you experiencing quiet quitting? Tell us about it at www.soloprpro.com.
Monday Sep 12, 2022
The Joy and Pain of Clients New to PR - Episode 165
Monday Sep 12, 2022
Monday Sep 12, 2022
In today's episode, we discuss working with clients who are new to PR. Should you take them on? What are the red flags to be aware of? What steps can you take to make sure it is successful?
Share your experience with us at www.soloprpro.com.
Also - check out the new release from Karen Swim: Your Journey to Entrepreneurship.
Monday Sep 05, 2022
Tell Me About It: Proactive Communication Matters - Episode 164
Monday Sep 05, 2022
Monday Sep 05, 2022
A little clarity goes a long way. In today’s episode, Karen and Michelle talk about how taking the time to communicate proactively can help prevent issues or confusion in the future
We always want to know what you think. Tell us at www.soloprpro.com.
Monday Aug 29, 2022
Google Updates with Jordyn Slocum of BeMarketing - Episode 163
Monday Aug 29, 2022
Monday Aug 29, 2022
If it feels like Google is always making changes, well, you’re right. That’s why we’ve asked Jordyn Slocum of BeMarketing to join us in today’s episode to talk about the latest updates.
Keep up with Jordyn on social media:
Instagram: jordypop_10
What’s your latest Google discovery? Tell us at www.soloprpro.com.
Monday Aug 22, 2022
PR & Popcorn with Chauniqua Major-Louis - Episode 162
Monday Aug 22, 2022
Monday Aug 22, 2022
Today we are joined by Chauniqua Major-Louis, but everyone calls her Major. Major is the founder of Whatever's Good PR and Major’s Project Pop Popcorn. In this episode, we discuss her approach to her purpose and passion in her work and life.
Keep up with Major via the links above or at MajorCreates.com.
Find her on social media:
Instagram: @majorcreates
Facebook: https://www.facebook.com/majorc
LinkedIn: https://www.linkedin.com/in/cnmajor/
What did this episode inspire you to do? Tell us at www.soloprpro.com.
Monday Aug 15, 2022
The Marketplace of You with Blake Hutchison, CEO of Flippa - Episode 161
Monday Aug 15, 2022
Monday Aug 15, 2022
In today’s episode, we’re joined by Blake Hutchison, CEO of Flippa to discuss how Solo PR Pros can create assets that they can sell. As Blake shares with us, “running a business changes you...selling a business makes you.” Tune in to learn how you can sell, scale, or possibly retire!
Keep up with Blake on Twitter @Flippa and on LinkedIn.
After you’ve listened, share your business dream with us at www.soloprpro.com.
Monday Aug 08, 2022
The Battle Against Misinformation with Axel Ebermann - Episode 160
Monday Aug 08, 2022
Monday Aug 08, 2022
How do we know what we see and hear are real? Mis-, mal- and disinformation are the biggest challenges communicators and society as a whole are facing today. On today's show, Axel Ebermann, a guest lecturer with a long career in visual storytelling, leads us through his research on Deep Fakes and Synthetic Media, a growing subcategory of misinformation.
Listen to learn more about his research and how to prepare for this new challenge.
We’d love your feedback. What topics would you like us to cover? Tell us at www.soloprpro.com.
Episode Resources
View on YouTube to see the visual examples presented in the interview.
Keep up with Axel Ebermann on LinkedIn.
Text-to-Speech example, DALL.E: https://openai.com/blog/dall-e/
This Person Does Not Exist: https://this-person-does-not-exist.com/en
NewsGuard: https://www.newsguardtech.com/
Synthesia: https://www.synthesia.io/
How misinformation sparked a coup in Gabon: https://www.washingtonpost.com/politics/2020/02/13/how-sick-president-suspect-video-helped-sparked-an-attempted-coup-gabon/