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That Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com
Episodes

Monday Jan 30, 2023
New Year, New Clients: Business Development for 2023 - Episode 184
Monday Jan 30, 2023
Monday Jan 30, 2023
It’s a new year and what better time to take a fresh look at your business development. In today’s episode we discuss the opportunities we solos have and how to make the most of them.

Monday Jan 23, 2023
Succession Planning for Your Stuff -Episode 183
Monday Jan 23, 2023
Monday Jan 23, 2023
It’s not a pleasant topic but as business owners we need to make sure we’re planning for the inevitable – death. Do you have plans in place for what happens to your business and your digital assets? In today’s episode, we talk about the importance of getting started, no matter your age.

Monday Jan 16, 2023
How Southwest Went South and What PR Pros Can Learn from It -Episode 182
Monday Jan 16, 2023
Monday Jan 16, 2023
The recent system failure at Southwest Airlines is a nightmare we don’t wish on anyone. In today’s episode, we talk about how solos can help their clients prepare for these scenarios and what we can do to exceed customer expectations every day.

Monday Jan 09, 2023
Are You Ready to be a Solo PR Pro? -Episode 181
Monday Jan 09, 2023
Monday Jan 09, 2023
It’s a new year and maybe you’re thinking of taking the leap and starting your own business as a solo communications professional or starting your own firm. In today’s episode we talk about what it takes, whether it’s right for you, and how to prepare for this new chapter.

Monday Dec 26, 2022
Setting the Stage for Success - Episode 180
Monday Dec 26, 2022
Monday Dec 26, 2022
Lights, camera, 2023! When this episode debuts, we’ll still be in the midst of celebrating the 2022 holiday season. We hope you’re enjoying some well-deserved down time. It’s also a great time of year to reflect and renew our focus to make 2023 the Year of the Solo.

Monday Dec 19, 2022
End Your Year Strong - Episode 179
Monday Dec 19, 2022
Monday Dec 19, 2022
As we wind down 2022, we discuss ways that you can end your year strong. That doesn’t mean a sprint for the finish line but instead how you can close 2022 feeling accomplished and ready for 2023.

Monday Dec 12, 2022
Busted Bird, Master Manipulators, and the Year that Was 2022 - Episode 178
Monday Dec 12, 2022
Monday Dec 12, 2022
"What a year!" It’s a phrase that’s been on repeat these last several years. In this episode we talk about the big events of 2022 – Twitter, misinformation, and a challenging media landscape - their implications and opportunities for 2023.

Monday Dec 05, 2022
Solo PR Pros: Respected and in Demand - Episode 177
Monday Dec 05, 2022
Monday Dec 05, 2022
This is a time of great opportunity for PR pros working as solos. We know this is true from our own experience and it’s recently been confirmed thanks to recent reports from Axios and MBO Partners. Join us for a conversation about how to seize the possibility for your business.

Monday Nov 28, 2022
Doubts, Delays, and Why You Shouldn’t Go It Alone - Episode 176
Monday Nov 28, 2022
Monday Nov 28, 2022
These past few years, with the pandemic, the shifting economy, it’s been hard. It’s not unusual if you feel like you’re doubting yourself or feel like you’re running on fumes. Know this: you are good at what you do and you are not alone.

Monday Nov 21, 2022
We Can’t Keep Up! Twitter Update - Episode 175
Monday Nov 21, 2022
Monday Nov 21, 2022
The status of Twitter is changing moment by moment. Who knows what the status of the platform will be by the time you listen to this episode – we can’t keep up! Will Twitter survive? Will Twitter users find a new digital town square? All we can do is stay tuned.