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That Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com
Episodes

Monday Apr 12, 2021
Episode 95: PR is Not War
Monday Apr 12, 2021
Monday Apr 12, 2021
As we were planning this week’s episode, we were nodding our heads in agreement with Ed Zitron’s take on a thread comparing working in PR to military combat. While working in PR has its stressful moments, it is certainly not the same as going to war. We PR pros are great at telling our clients’ stories. We need to do a better job at telling our story and sharing our value.
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